Business
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Super Bowl advertising: Vanderbilt marketing experts available
Everyone knows that the second biggest competition on Super Bowl Sunday is the battle over advertising. Vanderbilt Owen Graduate School of Management experts are available to talk about trends in Super Bowl advertising. Read MoreJan 29, 2015
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Vanderbilt honors top graduates during Commencement
Top scholars from Vanderbilt University’s undergraduate and professional schools are being honored with Founder’s Medals during Commencement on Friday, May 11. Read MoreMay 11, 2012
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What fourth-down decisions in pro football tell us about deadlines and risky decision making
Try asking any Monday morning quarterback about blown fourth-down play calls in the NFL and you are guaranteed passionate opinions. In most fourth-down plays, an NFL team will punt or try for a field goal. But, occasionally, teams decide to do something that is viewed as risky – attempt a… Read MoreFeb 2, 2011
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Vanderbilt business school ranks No. 25 in U.S., according to Financial Times
Vanderbilt Owen Graduate School of Management ranked 25th in the U.S. and 51st worldwide, according to the 2011 Global MBA survey published today by Financial Times. Read MoreJan 31, 2011
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Getting the best MBA intern for your business
[Media Note: Vanderbilt has a 24/7 broadcast facility with a dedicated fiber optic line for live or taped TV interviews and a radio ISDN line. Use of the studio with Vanderbilt experts is free, except for reserving fiber time.] In this economic climate, a creative and motivated MBA intern may… Read MoreJan 10, 2011
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Five cheats for catching hedge fund cheaters
[Media Note: Vanderbilt has a 24/7 TV and radio studio with a dedicated fiber optic line and ISDN line. Use of the TV studio with Vanderbilt experts is free, except for reserving fiber time. A high resolution photo of Nicolas Bollen is available here.] (Photo credit: iStock photo) As hedge… Read MoreNov 18, 2010
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Vanderbilt professors develop new Nasdaq indexes that guard against market gyrations
New research by Vanderbilt finance professors Robert Whaley and Jacob Sagi has led to the creation of a recently launched group of Nasdaq indexes. Read MoreNov 3, 2010
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Vanderbilt value-of-life study shows Mexican immigrants fare far worse than other immigrants, U.S. natives
Joni Hersch (click to download a high-resoultion version of this photo) It has been long suspected that Mexican immigrants often work on dangerous and unpleasant jobs for low pay. New research by Vanderbilt University Law School professors Joni Hersch and… Read MoreOct 26, 2010
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What should BP’s new CEO do now?
The Vanderbilt Owen Graduate School of Management will host a panel discussion on the causes and consequences of the BP Gulf oil spill Wednesday, Oct. 6, at 1 p.m. in Averbuch Auditorium. The event is free and open to the public. Read MoreSep 28, 2010
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Shame versus guilt when your company misbehaves
New research by Vanderbilt Owen Graduate School of Management professor Ray Friedman found that employees who personally identified with their company felt the most shame for the wrongful acts. These employees wanted to hide from the bad act and disassociate themselves from the organization, which means they were most likely to quit. Read MoreSep 23, 2010
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Health care business leaders discuss big issues in health care
Vanderbilt hosts Health Care Business Alliance Health care is the hot button issue impacting every person in this country. As health care itself dramatically changes, the business of health care is evolving. Leaders from the health care field, along with economists, and academic experts are coming together at… Read MoreSep 16, 2010
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How controlling your ‘inner elephant’ will make you a stellar executive
Dick Daft, author of The Executive and The Elephant Vanderbilt management professor gives practical steps to fix leadership flaws Whether you’re the CEO of a fortune 500 company or just trying to successfully manage yourself, Vanderbilt Owen Graduate School of Management professor Richard Daft says… Read MoreAug 26, 2010
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Accelerating business success in Music City
Michael Burcham, director of the Accelerator program and president of the Nashville Entrepreneur Center Vanderbilt Accelerator Summer Business Institute teams up with the Nashville Entrepreneur Center to create a business boot camp for music entrepreneurs Much like the independent singer/songwriters who make Nashville the unique music mecca… Read MoreJun 17, 2010
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Why Bridgestone is partnering with the best in sports
Vanderbilt Accelerator Summer Business Institute finds a creative way to promote Bridgestone’s sports partnerships [Media Note: Vanderbilt has a 24/7 TV and radio studio with a dedicated fiber optic line and ISDN line. Use of the TV studio with Vanderbilt experts is free, except for reserving fiber time.] [rquote]Tire giant… Read MoreJun 14, 2010
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Leaders to brainstorm the future of ‘medical banking’
As many people know, some of the biggest “pains” in health care have nothing to do with treatment and everything to do with the confusion surrounding paying for care. HIMSS Medical Banking Project is an organization that creates innovative ideas and partnerships to help make “medical banking” easier and more effective for health care organizations, financial institutions and patients. Read MoreJun 14, 2010
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BP disaster predictable, says Vanderbilt civil and environmental engineer
The worst environmental disaster to hit the U.S. occurred in part because of BP’s institutional arrogance, pushing a technology beyond its limits, and basic communication failures, according to Vanderbilt University Professor of Civil and Environmental Engineering Mark Abkowitz, an emergency preparedness and response expert. Read MoreJun 11, 2010
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Vanderbilt Accelerator students help expand Oasis Center from a ‘place’ to a ‘movement’
The Oasis Center is making a powerful difference in and around Nashville by helping young people overcome serious challenges that prevent them from transitioning into a healthy adulthood. Some of these obstacles include homelessness, violence, depression and failing schools. Read MoreJun 9, 2010
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Oasis Center director of consulting awarded full tuition to Vanderbilt’s Executive MBA program
Anderson Williams, director of consulting for the Oasis Center, a Nashville-based nonprofit dedicated to helping young people in need, is this year’s recipient of a full tuition sponsorship to the Vanderbilt Owen Graduate School of Management Executive MBA program. The award is financed by the Owen School and a winner is chosen through a partnership with the Center for Nonprofit Management. Read MoreJun 7, 2010
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Students help to promote ‘green’ luxury
Luxury and the Lexus brand go hand in hand. But now the car company has created a new hybrid vehicle that is more fuel-efficient, lighter and leaner. Read MoreJun 4, 2010
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Putting power in artists’ hands by protecting creative property
When an artist pens a song or takes a one-of-a-kind photograph, protecting his or her creative property is essential, but not always easy. MyWerx, a new Nashville-based firm, wants to simplify the intellectual property process with the help of a new software product. Now they’re turning to students from the Vanderbilt Accelerator Summer Business Institute to create a viral marketing strategy to help artists learn about their new product. Read MoreJun 2, 2010