Volkswagen
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Driving Tennessee Innovation: Insights from Competitiveness Conversations Across America
Vanderbilt recently hosted a landmark event, Competitiveness Conversations Across America: Tennessee, in collaboration with the Council on Competitiveness and the University of Tennessee, Knoxville. The gathering brought together key leaders and experts from academia, industry and government to explore strategies for positioning Tennessee as a leader in innovation and competitiveness on a regional, national and global scale. Read MoreMay 20, 2024
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TIPSHEET: Cornfield available to comment on new UAW effort to form union in South
Sociology Professor Dan Cornfield can comment on efforts to unionize a Volkswagen plant in Chattanooga. Read MoreJul 10, 2014
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Expert available to discuss UAW organizing efforts in South
Labor organizing victories in Southern states could have far-reaching political implications for the region and the nation, according to Vanderbilt University labor sociologist Dan Cornfield. Read MoreOct 21, 2013
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For a winning ad at the Super Bowl: Less shock and more sophisticated storyline
Marketing narratives are more likely to trigger a positive response when following the storyline requires some mental work, according to recent research by Jennifer Escalas and Jesper Nielsen and published in the Journal of Consumer Psychology. Read MoreJan 30, 2012