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Kelly Goldsmith Associate Professor of Marketing

Expert in marketing, market research, and consumer behavior focusing on the impact of scarcity and sales on shoppers' mindsets.

Biography

Goldsmith received the Richard M. Clewett Research Chair and the McManus Research Chair for achievements in research while at the Kellogg School of Management. Additionally, she was the winner of the Levy & Weiss AMA Dissertation Competition and received honorable mention for the SCP-SHETH Dissertation Award. In addition to conducting her own research, Goldsmith's teaching has received high praise: she received the Sidney J. Levy Award for Excellence in Teaching (2012, 2014). In 2013, she was one of five Professors at the Kellogg School of Management nominated by the graduating students to receive the L.G. Lavengood Outstanding Professor of the Year Award, Kellogg's highest teaching honor. Further, in 2014, she was named as one of the "Top 40 Most Outstanding B-School Professors in the World Under 40" (Poets& Quants) and one of "Eight Young B-School Professors on the Rise" (Fortune). In 2017, she was the winner of two Impact Awards for her teaching. Fun fact: Goldsmith was once a contestant on "Survivor" and says the lessons she learned about scarcity during that experience have impacted her scholarship today.

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