Owen School Of Management

New research from Jessica Kennedy explores the relationship between deception in negotiations and negotiators’ satisfaction with their deals. Read More

Vanderbilt consumer behavior expert Brianna Escoe explains cringe, its implications on brands, and ways brands can avoid ‘cringeworthy’ campaigns. Read More

Kelly Haws, Anne Marie and Thomas B. Walker, Jr., Professor of Marketing, offers 3 tips for how to make healthy choices this holiday season. Read More

Steve Hoeffler, professor of marketing, explores ways that marketers may combat negative associations of automated products. Read More

New Vanderbilt research explores the economic effects of pandemic-related migration patterns on municipal bonds. Read More

RuPaul’s Drag Race—From Subculture to Mainstream, a recently published case study, details the decision Paramount executives faced while trying to relocate RuPaul’s Drag Race to a larger station in the media giant’s portfolio. Read More

In a forthcoming issue of Production and Operations Management on business analytics, Kejia Hu, along with Morgan Swink and Xiande Zhao, discuss the current state of business analytics and goals for future data analysis based on interviews with several c-suite executives at major American and Chinese restaurants and food supply chain firms. Read More

With Tax Day (4/18) right around the corner, Americans are reminded of why taxes are such a hot topic. When you cast your ballot, do you consider taxation? Read More

The first holistic review of older adult care operations sheds light on opportunities for industry reform. Est. reading time: 2.5 mins. Read More

General Motors' announcement that it would phase out combustion engines—the heart of its cars and trucks for more than 100 years—and move to an all-electric fleet by 2035 could have monumental implications for the global auto industry and broad efforts to combat climate change. The success of the initiative will depend on Vanderbilt alumni who hold key positions in the company. Read More

Owen Graduate School of Management professor Kelly Goldsmith will host bestselling author and former Best Buy Chairman and CEO Hubert Joly, and Owen professor Kimberly Pace will discuss "What it Takes to Land a Position in the C-Suite," in a pair of virtual events on Wednesday, June 23. Register now. Read More

A team of Vanderbilt-led researchers sought to better understand the goals, constraints and frustrations of medical providers when they access Electronic Health Records. The results will be shared with technology vendors to enhance EHR usability. Read More

Amid COVID-19, businesses will have to implement new procedures and training methods. Assistant Professor of Strategic Management Megan Lawrence examines what practices work best, and why. Read More

As the SEC opens its investigation into the GameStop stock price surge, Vanderbilt researchers caution retail investors against taking large market risks in the name of “making a point.” Read More

For the first time in 25 years, a team of researchers, including Professor Mark A. Cohen of Vanderbilt University, has provided a comprehensive overview of the number of incidents of crime in the United States and their staggering financial costs. Read More