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  • 2013 Vanderbilt Super Bowl Owen School

    The evolution of Super Bowl advertising: Vanderbilt marketing experts available

    Everyone knows that the second biggest competition on Super Bowl Sunday is the battle over advertising. Vanderbilt Owen Graduate School of Management experts are available to talk about trends in Super Bowl advertising. Read More

    Jan 22, 2013

  • Vanderbilt University

    The power of a provocative political ad

    How powerful can a provocative political ad be to a presidential election, whether the ad is accurate or not? Associate professor and co-director of the Center for the Study of Democratic Institutions, Josh Clinton explains how a controversial ad, whether accurate or not, can greatly influence an election. View… Read More

    Nov 23, 2011

  • Vanderbilt University

    How media coverage of campaign advertising influences election results

    How the media covers campaign advertising can influence election results. Associate professor and co-director of the Center for the Study of Democratic Institutions, Josh Clinton explains his research on the 2004 “swift boat” ads and how media coverage impacted the election. View 2012 election expertise information for Joshua Clinton… Read More

    Nov 23, 2011