Get inside look March 28 at making of Vanderbilt’s new visual identity

Vice Chancellor for Communications and Marketing Steve Ertel and Vice Chancellor for Athletics and University Affairs and Athletic Director Candice Lee will share a behind-the-scenes look at how Vanderbilt University’s new visual identity was developed in a virtual event on Monday, March 28, at 4 p.m. CT.

All Vanderbilt students, faculty, staff members and postdocs are invited to participate. Questions may be submitted in advance of the talk and will be addressed during the event.

Register for the March 28 event. >>

On Tuesday Vanderbilt launched a refreshed visual identity designed to reflect the university’s forward momentum and to build pride and visibility across the institution, including its athletics program. The update comes after extensive input from across the Vanderbilt community, with more than 500 completed surveys, 70-plus one-on-one interviews and dozens of workshops and group engagement sessions conducted during the past two years.

This is the first time the university has updated its primary marks since 2003.

Read more about Vanderbilt’s refreshed visual identity in MyVU.