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Vanderbilt University Medical Center Reporter

Kohl’s grant supports child passenger safety initiative at Monroe Carell Jr. Children’s Hospital at Vanderbilt

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Monroe Carell Jr. Children’s Hospital at Vanderbilt has received a $240,000 grant over two years from Kohl’s to support a child passenger safety initiative housed out of the hospital’s injury prevention program.

The Kohl’s grant will support the new Kohl’s Stay Seat Smart Program. This multifaceted program addresses car seat misuse through education, community outreach and media awareness to bring about enhanced knowledge and desired behavioral change in our region.

In the state of Tennessee, the rate of car seat misuse is estimated to be 82 percent.

The main objective of the program is to increase awareness among parents, caregivers and elementary school children about proper car seat use, best practice and state laws, as well as to connect them with child passenger safety resources.

The grant will support child passenger safety educational events in the community, educational workshops with new parent groups, teen moms, daycares, elementary schools and media outreach in the Middle Tennessee region.

“We would like to thank Kohl’s for their generous support as we continue to reach more families in the Middle Tennessee area,” said Purnima Unni, MPH, CHES, and Pediatric Trauma Injury Prevention Program Manager. “Their support will play a vital role in helping us reduce car seat misuse rates. We envision this partnership growing stronger with each coming year.”

Since 2003, Kohl’s has donated more than $2 million to Children’s Hospital.

Injuries are the leading cause of death and disability to children in the United States.

The Kohl’s Stay Seat Smart Program at Monroe Carell Jr. Children’s Hospital at Vanderbilt is dedicated to preventing injuries and death in children. Through Kohl’s support, the Injury Prevention Program is able to offer expert online information and resources, participate in local safety events and offer educational workshops in the Nashville Metropolitan area.

The Kohl’s commitment to Children’s Hospital is made possible through the Kohl’s Cares® cause merchandise program. Through this initiative, Kohl’s sells $5 books and soft toys, and 100 percent of net profit benefits children’s health initiatives nationwide, including hospital partnerships like this one. Kohl’s has raised nearly $317 million through this merchandise program.

To learn more about the program visit http://www.childrenshospital.vanderbilt.org/interior.php?mid=8065

Media Inquiries:
Jennifer Wetzel, (615) 322-4747
jennifer.b.wetzel@vanderbilt.edu




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