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Generation Next: Trustee Alex Taylor Charts the Future of Cox Enterprises

Apr. 11, 2017, 2:13 PM

As a Vanderbilt undergraduate, Alex Taylor, BS’97, never thought he’d join the family business. He also had no desire to follow his friends into the world of financial services, even though he was studying what he calls the “psychology of business” as a human and organizational development major at Peabody College.

“I didn’t want to do the same thing everybody else was doing,” says Taylor, who went to work after graduation writing newsletters for New York-based nonprofit Communities in Schools while also mapping out a book about fly fishing. “I even talked about starting my own fly-fishing company.”

After a four-month journey around the globe, Taylor finished his book, The Longest Cast: The Fly-Fishing Journey of a Lifetime (2001, Lyons Press). He also realized he wanted to join the family business after all.


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