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Vanderbilt News

Nissan is fan of grads’ fantasy football stock market game

Jan. 21, 2014, 9:06 AM

Combining their love of college football and knowledge of the New York Stock Exchange – and some savvy and sophisticated technological skills – Will Schreiber (BA ‘13, economics) and McArthur Gill (BE ’13, mechanical engineering) developed Stadium Stock Exchange during their final semester. In one year, the venture has seen its stock rise.

Schreiber had the notion to apply to the Nashville Entrepreneur Center last January; at a center-hosted ‘pitch day’ event in April representatives of Nissan North America offered $50,000 to partner with him and McArthur on the startup; in August Stadium Stock Exchange was launched. It turned out that Franklin-based Nissan is trying to improve its brand through its ESPN Saturday night college football ‘Game of the Week’ and as title sponsor for the Heisman Trophy award presentation.


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