Gallery
Auto experts recognize cars like most people recognize faces

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The flattened hemisphere of the brain of a car expert subject, with hot colors showing areas that were more responsive for faces, including the fusiform face area (FFA) outlined in white. The inset shows how the researchers sorted small volumes into those maximally responsive to different categories. It shows considerable territory responding to cars within the FFA. (Courtesy of Gauthier Lab)

The shows one inflated hemisphere for one subject, with hot colors showing areas that were more response for faces, including the fusiform
face area. The inset shows how we sorted voxels into those maximally responsive to different categories. This is a car expert, with considerable territory
responding to cars within the FFA.

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